HomeNewsOpinionChocoholics won’t be the only victims of cocoa’s surge

Chocoholics won’t be the only victims of cocoa’s surge

The cocoa deficit is so large — three consecutive years of shortfalls, and potentially a fourth one coming — that sky-high prices are needed to curb consumption meaningfully. But the last few weeks of daily record highs have more to do with financial factors than fundamentals. Meanwhile, there is growing concern about the generally small sized trading firms in the cocoa sector collapsing

March 26, 2024 / 14:48 IST
Story continues below Advertisement
Cocoa
Cocoa's troubles were firmly rooted in fundamentals, triggered largely by a series of crop failures in West Africa. (Representative image)

In every sustained commodity price rally, there’s a moment when fundamentals — supply, demand, inventories — no longer matter. The cost of the molecules, whether in the form of energy or foodstuffs or metals, stops being a price and becomes just a number. The market ceases to be orderly and becomes unruly.

It’s clear that moment has arrived for cocoa. On Monday, cocoa futures in New York closed at $9,649 a ton, gaining nearly 8 percent. In dollar terms, they surged more than $700 on the day — equal to the trading range that in the past it would have taken a year to witness.

Story continues below Advertisement

First, a look at how it started. Initially, cocoa’s troubles were firmly rooted in fundamentals, triggered largely by a series of crop failures in West Africa, the region that typically produces about 75 percent of the world’s supply. There, a combination of aging trees, diseases and bad weather combined to create the largest shortfall seen in the cocoa market in more than six decades.

The upshot was a brutal price rally that took cocoa to $6,000 a metric ton by February from $2,500 a year ago, surging above the 1977 record. Facing a massive deficit, the market was doing its work by sending prices high enough to curb consumption and restore the supply-and-demand equilibrium.