Swiggy launches alcohol home delivery in Ranchi, other cities to follow soon

Days after firing 1,100 employees, Food delivery app Swiggy said it will now let customers order and get home delivery of alcohol.

Swiggy said, "The service went live in Ranchi today after obtaining necessary approvals from the Jharkhand government, with other major cities in the state launching within a week."

Swiggy is also in advanced stages of discussions with multiple state governments to provide support with online processing and home delivery of alcohol which the company can immediately enable by leveraging its existing technology and logistics infrastructure and nationwide presence.

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 To ensure safe delivery of alcohol and in compliance with applicable laws, Swiggy has introduced measures such as mandatory age verification and user authentication to complete deliveries. Customers can complete their instant age verification by uploading a picture of their valid government ID, followed by a selfie which the platform will use for authentication using an AI-powered system.

"All orders will carry a unique OTP which needs to be provided by the customer at the time of delivery. There is also a capping on the order quantity to ensure a customer does not order alcohol above the prescribed limit as per the state law. To avail this service, customers in Ranchi can access the ‘Wine Shops’ category by updating their Swiggy app," it said.