Moneycontrol BureauBollywood actor Boman Irani has turned investor for Rooter, a social platform that connects sport fans across the globe during live events.
The funding round also saw participation from Dhruv Chitgopekar, Partner, Kwan Entertainment and Prantik Dasgupta as well.
The funds secured will be used to strengthen the technology team at Rooter as well as to create strategic partnerships with various sports platforms, teams, fan clubs and associations.
Commenting on the development, Boman Irani said, “I am proud to be part of the world's first platform that connects sports fans and engages them to discuss, predict, quiz and even meet offline during the world’s most exciting sporting events. With Rooter’s unique approach, like-minded sporting buddies around the world are now one.”
Rooter is a mobile-based platform that helps users engage with others sharing their passion. The app allows users fans to connect through pre-match quizzes and chat forums, live match prediction and post-match interactions in order to share their insights, predictions, analysis and opinions of the game.
Piyush Kumar, Founder & CEO, Rooter, said, “Rooter is based on the inherent need of sports fans to connect and interact with one another across the real and the digital worlds. The idea behind Rooter was unique and interesting, which is why we have been able to raise funds from investors such as Boman, Dhruv and Prantik. This comes as a major shot in the arm for us, and encourages us to push on and use technology to make the sports consumption experience even better and more enjoyable.”
Rooter’s primary emphasis will be on football events such as European club football seasons and Indian Super League (ISL). The platform will also be offering engagement opportunities to cricket fans across India ahead of the ongoing cricket season. Other niche sports, such as F1 and NBA, will also be covered by Rooter, providing Indian sports enthusiasts a chance to interact with their peers and revel in their passion for their preferred sports.
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