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Women's day special: How to save money?

Women equate money with security and peace of mind but still don't pay enough attention to it.

March 07, 2014 / 17:16 IST
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Lovaii NavlakhiInternational Money Matters

Women and men pretty much want the same thing from life, that is to be happy…and there ends all similarity. What makes women happy is mostly different from what makes men happy and one thing which varies most between the two sexes is their attitude towards money. While money represents security and love for one, it represents control, self-worth and power for the other.

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Women equate money with security and peace of mind but still don’t pay enough attention to it. Despite the fact the most women outlive their husbands, women still tend to leave financial matters to their husbands or male relatives and as a result often suffer due to the bad decisions taken on their behalf by their husband, father, brother, son or other male relatives.

Research shows that women actually are better at investing, budgeting and making the rupee stretch, but a mental block against anything to do with finance stops them from being financially literate, aware and in control.