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Top 7 most popular sectors preferred by millennials in 2020: Groww

The pandemic induced lockdowns and many organisations in the private sector adopting a work-from-home culture has given users more time to research deeply about investing in stocks and mutual funds.

December 29, 2020 / 07:39 IST
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Groww launched stocks in June 2020 and has already opened over 8 Lakh Demat accounts since then. Investors under the age of 30 make up more than 2/3rd of the users on Groww with GenZ’ers (18-24) comprising 33 percent and young millenials (24-30) being 37 percent of the investor base.

Since the launch of Groww stocks, our observation is that currently, more than half of the new users onboarded on Groww intend to invest in stocks.

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About 50 percent of these investors also start adding mutual funds to their portfolio within a few months of starting stock investing on Groww.

The trend that we are observing is that while there has been financial uncertainty, a large section of the urban class is saving a lot more money than before as spending on travel, restaurants, cinema, luxury purchases, etc. has gone down.