HomeNewsBusinessDisney+Hotstar creates new viewership record of 3.5 cr in India-Pak match

Disney+Hotstar creates new viewership record of 3.5 cr in India-Pak match

The India-Pakistan ICC Cricket World Cup match on Saturday set a new viewership record, with a peak of approximately 3.5 crore viewers, as reported by Disney+Hotstar.

October 15, 2023 / 15:28 IST
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The India-Pakistan ICC Cricket World Cup match on Saturday set a new viewership record, with a peak of approximately 3.5 crore viewers, as reported by Disney+Hotstar.
The India-Pakistan ICC Cricket World Cup match on Saturday set a new viewership record, with a peak of approximately 3.5 crore viewers, as reported by Disney+Hotstar.

The India-Pakistan match of the ICC Cricket World Cup on Saturday created a new viewership record with the peak touching the 3.5-crore mark, according to Disney+Hotstar.

The peak concurrency, which is the highest number of viewers during a live stream, for the India-Pak match on OTT platform Disney+ Hotstar was nearly 3.5 crore. With this, it has surpassed the peak concurrency of 3.2 crore in the IPL finale between Chennai Super Kings and Gujarat Titans, played earlier this year.

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In the Asia Cup, the peak concurrency in the India-Pakistan match was 2.8 crore, while in the semi-final match between India and New Zealand of ICC Cricket World Cup 2019, the peak concurrency was 2.53 crore. The India-Pakistan match on Saturday was also live telecasted by Disney Star on Star Sports network but viewership numbers will be released only a week later by the television audience measurement body Broadcast Audience Research Council (BARC).

Disney Star has exclusive broadcast and media rights for both linear and digital platforms. The India-Pak match was also screened by leading multiplex operator PVR INOX at its select cinema halls, where it reported a large number of visitors coming to watch the match. Several PVR INOX screens were completely sold out, it said.