Rukam Capital, a venture capital fund focused on early-stage consumer startups in India, has named Sanjeev Misra as an adviser.
Misra brings over three decades of experience in business development, strategic planning, and leadership to the role, having worked with the Adani Group, where he served as the vice president of group business and renewables, and Paytm, where he held the position of Senior Vice president and Director.
Currently, Misra is a director at Yoho, one of Rukam Capital’s key portfolio brands and one of India’s fastest-growing footwear startups. He also leads investments at the Rajeev Misra Family Office as a managing partner.
His leadership approach focused on sharp prioritization and fostering innovation, driving business and brand growth, transforming sales, boosting productivity, and building teams with the right structure, talent, and culture.
Rukam Capital, founded in 2019 by Archana Jahagirdar, has established itself as a key player in India’s early-stage investment landscape. Currently, Rukam Capital is in the process of raising its second consumer-focused fund. Its first fund raised Rs 150 crore.
“I am excited to advise Rukam Capital fund house and contribute to its vision of fostering the next generation of consumer and technology brands,” Misra said. “The Indian startup ecosystem has witnessed tremendous growth in the last decade and is teeming with immense potential. Rukam Capital’s focus on early-stage investments aligns perfectly with my belief in the power of innovation and strategic growth.”
Archana Jahagirdar, Managing Partner at Rukam Capital, expressed confidence in Misra’s ability to contribute to the firm’s mission. “His outstanding track record and profound understanding of both domestic and international markets will be extremely useful,” she said.
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