Baba Ramdev's Patanjali Group has taken India by storm and other established players have to retrace their steps and bring back their Ayurvedic products.Sanjeev Mehta, CEO, HUL candidly admits to Shereen Bhan at a special CNBC-TV18 event that naturals and ayurveda is back in vogue the world over.The company has plans of bringing back the Ayush Brand and would be looking to grow both organic and inorganic way because at the end of the day its all about keeping the consumer happy and meeting the needs, says Mehta.
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