Honda Cars opens 300th dealership in India

Honda Cars India announced the opening of 300th dealership in India with the latest outlet having come up at Kochi in Kerala.

The company has added the last 100 dealerships in around 20 months that has helped it expand reach to a wider audience, making stronger inroads in tier II and tier III cities.

"We are delighted to reach the milestone of 300 dealers in India. Network expansion is a critical part of enhancing the customer experience with Brand Honda as we make deeper inroads in the country," Honda Cars India Ltd (HCIL) President and CEO Yoichiro Ueno said in a statement.

Kerala has always been a very important market for Honda Cars India with the state contributing about 9 per cent to our sales in the country, he added.