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COMMENT: What Paytm doesn‘t seem to have gained from demonetisation

If Paytm was seeking to raise money in August at a valuation of USD 5 billion, demonetisation has clearly done nothing to improve its valuation. Paytm’s valuation would have substantially increased had the company been listed; this is a company that stock market investors would love to own.

December 10, 2016 / 13:33 IST
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Shishir AsthanaMoneycontrol Research

It is not without a reason that Paytm carried front page ads in major newspapers immediately after Prime Minister Narendra Modi announced demonetisation. Digital payments segment was the obvious beneficiary of the currency overhaul and Paytm, being the poster boy of digital transactions, was the largest gainer.

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Delhi Chief Minister Arvind Kejriwal blamed Modi for being a model for Paytm and Rahul Gandhi said that Paytm stands for Pay to Modi; all this gave the online payment company more airtime and it probably only gained.

Immediately after demonetisation, Paytm’s transactions touched five million in a day regularly and even hit a peak of seven million. In value terms, transaction totals hit Rs 24,000 crore a day. Paytm says that the company has registered a 700 percent increase in overall traffic and 1,000 percent growth in the amount of money added to Paytm wallets. The number of transactions per user increased from 3 per week to 18.