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Tata IPL 2022 to be sold-out series; BookMyShow expects to sell 5 lakh tickets

If restrictions on sporting events are lifted immediately, business will be able to grow back to pre-Covid levels within a year, the booking platform says.

March 30, 2022 / 11:58 AM IST
IPL Auction 2022 Live updates | Day 2

IPL Auction 2022 Live updates | Day 2

BookMyShow, an online ticketing and entertainment platform, expects to sell over 500,000 tickets during the ongoing Indian Premier League, at which spectator numbers continue to be limited due to COVID-19 protocols.

Tata IPL 2022 is set to be a sold-out series, looking at the rate at which tickets are being snapped up as soon as sales open up on the platform, said Anil Makhija, COO – live entertainment & venues, BookMyShow, which bought the ticketing rights for all the tournament’s matches.

“We expect Tata IPL 2022 to contribute to 60-70 percent of ticket sales for sporting events on our platform given its fandom, scale and the fact that it is back after a gap of two years on Indian soil,” Makhija told Moneycontrol.

While IPL is among the largest on-ground sporting experiences, Makhija said it won’t be fair to compare the performance of the event this year with that of the pre-pandemic seasons, given the restricted audience capacities for the matches.