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L.I.M.E: IIM Kozhikode takes on the Goonj challenge

This week Lessons in Marketing Excellence (L.I.M.E) gives the students of Indian Institute of Management (IIM) Kozhikode to take up challenge from Goonj, an organisation that works on the issue of clothing for the poor and needy.

first published: Nov 29, 2011 03:51 pm

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