BoldCare co-founder shares credit card details online, pays for hundreds of transactions under Rs 1,000

Rahul Krishnan shared his credit card details with his 7,460 X followers. (Image: rahul-krishnan-boldcare/LinkedIn)

Rahul Krishnan, the co-founder of sexual wellness brand BoldCare, sent X into a frenzy on Monday by publicly sharing his credit card details as part of a daring online stunt. The tweet quickly gained traction, triggering a wave of microtransactions from curious and opportunistic users.

Krishnan’s tweet read: “My card number is 4216-8701-5010-2349, the expiration date is 12/30, the security code is 207. Happy Sextember, everyone.” He set a rule for the stunt, allowing transactions up to Rs 1,000 and informed that he will only reply to the original tweet thread with any One-Time Password (OTP) received.

For several hours, Krishnan kept the stunt alive, sharing countless OTPs in response to the transactions made by users. From Swiggy, Zomato, Blinkit and Amazon, the transactions were all across e-commerce platforms, all under Rs 1000.

He took a break in between: "Okay everyone let’s take a breather, I’ll restart sharing OTPs in 30 minutes" adding that the limit on his card is Rs 3 lakhs.

However, after five hours, Krishnan posted an update that seemingly brought the chaos to a halt: “I think my number is blocked, so no more OTPs, unfortunately.” The tweet suggested that his card had been frozen, likely due to suspicious activity (because of multiple transactions) flagged by his bank.

I think my number is blocked so no more otps unfortunately :(( https://t.co/qR2LeGdWom
Rahul Krishnan (@oneandonlyrk) September 2, 2024

bhai rating toh 5 stars de detelove you @zomato https://t.co/lBvrJ3knIhRahul Krishnan (@oneandonlyrk) September 2, 2024

The motivation behind Krishnan’s audacious move remains unclear. While some viewed it as a clever marketing tactic, others criticised it as irresponsible, pointing out the potential risks and the message it sends about financial security.

BoldCare, co-owned by actor Ranveer Singh, has come into the spotlight for its clever casting coups in advertisements - for one of which they brought adult star Johnny Sins to star in a skit with Singh.