Finally, Rolls Royce ventured into the SUV market with much anticipated Cullinan. The car is slated to be on roads later this year Moneycontrol News @moneycontrolcom 1/8 Rolls-Royce, after years of playing with temptations, finally unveiled its first SUV—Cullinan. Named after the largest diamond ever discovered, Rolls-Royce said that it was quite possibly the “most anticipated Rolls-Royce of all time.” 2/8 The car which will be available for customers later this year costs around $325,000 (approx. Rs 2.185 crore) — roughly 1/100th of the estimated value of the diamond. 3/8 The SUV packs a punch and boasts of a 6.75 litre twin-turbo V12 Rolls-Royce engine which delivers 420kW and 850Nm of torque. The vehicle is “all-new all-wheel drive, all-wheel steer system needed to overcome any challenge.” 4/8 The company is promoting the vehicle as an off-road vehicle. It adds that the SUV has been “tested to destruction all over the planet”. 5/8 The adventurous ride, though, does not compromise with the comfort of the passengers. The rear seats are separated by a centre console that houses whiskey glasses, a decanter, champagne flutes, and a fridge. The vehicle can lower itself by more than an inch and a half to make for easier entry. 6/8 The car has every latest technology that includes touchscreen infotainment system, wireless charging, five USB ports, a Wi-Fi hotspot, and a heads-up display in front of the driver. Safety features include night vision cameras, active cruise control, and collision and lane departure warnings. 7/8 The “three box” design makes the car spacious as well. There is about 22 cubic feet of storage space in back, which Rolls-Royce says should be more than enough for you to stow a “Mark Rothko from the Art Gallery or a newly discovered artefact from the latest archaeological dig.” 8/8 Rolls-Royce, incidentally, is one of the last major automaker to foray into the SUV market. Bentley, Maserati, Porsche, Mercedes-Benz, Jaguar, Cadillac, Lincoln, and BMW even Lamborghini all make SUVs. Ferrari and Aston Martin has also shown their willingness to venture into the segment.