Google's effort is partly driven by the fact that some parents are already trying to create accounts for their children and the company wants to make the process easier and compliant with the rules, the Wall Street Journal reported.
Youtube: It's skippable True-View ad platform. It seems Idea and Lowe Lintas have figured out the code to viral success - the latest 'Ullu Banaaoing' set of films have been deemed the most watched ads for the month of February.
If the deal goes through, it would be one of the largest investments in a YouTube developer by a traditional media giant.
The move, in which Wojcicki will replace Salar Kamangar, represents the latest change to Google's top properties by Chief Executive Larry Page and comes as Google is striving to turn the popular video portal into a bigger money-maker.
Since content is truly the king for digital marketing, it has to evolve and take the shape or format of whichever platform it is used on, Sanjay Tripathy, Senior Executive Vice President, HDFC Life said.
The online video-sharing site is rolling out its first YouTube Music Awards on Sunday, with a show that pairs established industry stars such as Lady Gaga and Arcade Fire along with performers from the Google-owned video site.
Last week, Micromax made headlines when it announced its new brand ambassador - Hugh Jackman.
The changes, which Google announced in a revised terms of service policy on Friday, set the stage for Google to introduce "shared endorsements" ads on its sites as well as millions of other websites that are part of Google's display advertising network.
Nano's new TVC is YouTube True View of August.
Ignitee Digital Solution's Atul Hegde tells us what brands we have to watch out for on YouTube.
Cadbury India, Indian campaign was the most effective on YouTube's True View ad platform in July. This time, it's not a commercial, but an activation by Cadbury India that took the top honours.
Google has a staggering amount of control over the Indian internet space. That can't always be good
An ad, starring Chetan Bhagat for Shaadi.com in the role of matchmaker rules the roost for You Tube's True View for June.The ad was viewed more than 197,000 times for a cumulative 110 thousand minutes.
Google Inc's YouTube said that it had made an investment in online music video hub, Vvo. According to the renewed partnership, it allows Youtube to feature on Vevo's music videos on its website.
Weddings take place almost all around the year. The industry is huge and has an annual turnover of USD 25.5 billion. The big day is celebrated differently across the country. To make one's wedding celebration a memorable one, Young Turks captures the work of Vishal, who set up 'Wedding Filmer' in 2010.
In the last few years, YouTube has come up with many features that can help businesses market themselves better
Out of more than 100 Indian ads only a handful managed to rake in more than 300,000 views on YouTube‘s True View ad platform that allows users to skip ads they don‘t want to see. Vodafone‘s Zumi Zumi was the most viewed ad in May with 681700 views.
The revelations that the National Security Agency is perusing millions of US customer phone records at Verizon Communications and snooping on the digital communications stored by nine major Internet services illustrate how aggressively personal data is being collected and analyzed.
WPP owned agency GroupM's Chief Digital Officer, Rob Norman tells Story board editor Anant Rangaswami about how sites like YouTube are already whetting the appetitel of viewers and how media agencies are equipping themselves for these changes.
Starting Thursday, Google will allow creators to set subscription fees and accept advertisements, at their discretion, for the channels they create.
A federal judge has thrown out Viacom Inc's lawsuit accusing Google Inc of posting its programs on YouTube without permission, a year after a federal appeals court had revived the landmark copyright infringement case.
South Korean rapper Psy's new video, "Gentleman", rocketed up the YouTube heights with more than 82 million views on Tuesday, chasing the success of his megahit "Gangnam Style" after smashing the previous record for first-day views for songs.
YouTube for iOS has received a great new update thanks to which you will now be able to access live streams on your device and also be able to queue videos...
Yes, weve long moved over our video tapes, and have since got ourselves fancy new media for crystal clear viewing. That said, we still have some old
Psy is at it again! The darling of internet viral videos has released his new K-Pop track, Gentleman on YouTube, garnering 44 million views on the site since