Nov 13, 2021 03:03 PM IST
We all have stories in us. The story that defines who we are, what our values are and what makes us unique. Trouble is, we rarely pause to find that story.
- Oct 15, 2021 04:41 PM IST
Using jargon often raises more questions than it answers. The goal of a communicator should be to avoid jargon from creeping into press releases and presentations.
- Sep 04, 2021 08:39 AM IST
Businesses need to be on the right social media platform. Being everywhere doesn't beef up your message.
- Aug 28, 2021 04:29 PM IST
The book does not demand to be read from cover to cover. Once you zero in on the skills that you need to hone, check out the relevant chapter and explore it slowly.
- Aug 17, 2015 12:22 PM IST
In general, two types of successful content exist: Topical content that is relevant now and will lose its influence over time, and evergreen content that is pertinent now and will continue to be in the future.