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IIM-A sets ups retail tech consortium for consumer research, Flipkart joins as partner

Through the collaboration with IIM-A and insights gathered from the consumer surveys, Flipkart claims it “intends to identify opportunities and create forums for knowledge sharing…that will help transform the retail ecosystem and drive value for Kiranas, retailers and customers".
LIME brigade goes to the glorious city of Lucknow

Lessons In Marketing Excellence Season 7 goes to the Indian Institute of Management (IIM) Lucknow. Find out who wins the case study challenge by Quikr on LIME Season 7.
Grand Finale: The RB Mavericks Case Challenge 2014

A Case study Competition that looks for an individual who breaks the mold. The grand price is a chance to have your MBA fully funded. This year the RB Mavericks Case Challenge 2014 is focused on RB‘s power brand Durex.

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Case Study

IIM-A sets ups retail tech consortium for consumer research, Flipkart joins as partner

LIME brigade goes to the glorious city of Lucknow

Grand Finale: The RB Mavericks Case Challenge 2014