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KTM to piggyback Bajaj Auto to boost volumes by 50% in 3 years

KTM, which had finished 2018 with global volumes of 261,529 units, forecasted sales of 400,000 units by end of 2022.

January 07, 2020 / 11:12 PM IST

Austrian street bike specialist KTM and its Indian partner Bajaj Auto are looking to accelerate on new launches to give their annual sales more than 50 percent volume boost compared to the 2018 levels.

KTM, which had finished 2018 with global volumes of 261,529 units, forecasted sales of 400,000 units by end of 2022. This comprises models from KTM, Husqvarna and GasGas brands.

Bajaj Auto will also increase its share in the overall pie of KTM to 50 percent by selling 200,000 units by 2022 from 36 percent recorded in 2018 with 94,400 units. All these units will be produced at Bajaj’s Chakan unit near Pune and will be sold by Bajaj in India and other parts of Asia like Indonesia and by KTM in Europe and the US.

If the Indo-Austrian combine manages to achieve the target, it will be more than six times compared to the time when Bajaj first picked up stake in KTM in 2007 when KTM’s annual sales were around 65,000 units. Bajaj has made an aggregate investment of Rs 1200 crore in buying 48 percent equity of KTM till date.