Buy Aditya Birla Fashion on dips, target Rs 180: Vijay Chopra

Vijay Chopra of enochventures.com told CNBC-TV18, "Aditya Birla Fashion has potential, but it could be a slow moving counter. So, I would recommend a buy on dips. So, if the stock comes around Rs 140-145, that would be a great time to start accumulating the stock at these levels. My target for the stock is Rs 180 and it could take around 12 months. So one can buy into the stock for sure. It is a strong company. But it would take time."

At 15:00 hrs Aditya Birla Fashion & Retail was quoting at Rs 151.70, down Rs 0.30, or 0.20 percent.