Mother Dairy increases milk prices by Rs 2 per litre in the Delhi-NCR with effect from today, August 17 due to rise in its procurement and other input costs.
In March, Mother Dairy increased milk prices by Rs 2 per litre in the Delhi-NCR (National Capital Region).
Mother Dairy is one of the leading milk suppliers in the Delhi-NCR market and sells more than 30 lakh litres per day in poly packs and through vending machines.
A company official on Tuesday said it is "compelled" to raise its liquid milk prices by Rs 2 per litre with effect from August 17, 2022. The new prices will be applicable for all milk variants.
Full cream milk will cost Rs 61 per litre from Wednesday, up from Rs 59 per litre. Prices of toned milk will increase to Rs 51 while double toned milk will rise to Rs 45 per litre. Cow milk price have been hiked to Rs 53 per litre. Prices of toned milk will increase to Rs 51 while double toned milk will rise to Rs 45 per litre.
Bulk vended milk (token milk) price has been raised to Rs 48 from Rs 46 per litre. The company has witnessed an increase in input costs in the last five months, the official said.
For instance, the farm prices of raw milk have spiked by about 10-11 per cent. Likewise, the cost of feed and fodder has also witnessed a significant rise due to the heat wave and extended summer season.
According to the official, the surge in farm prices is only being partially passed on to the consumers, thereby securing the interests of both the stakeholders consumers and farmers. The company spends around 75-80 per cent of the sales realisation from milk towards the procurement of milk from the farmers.
(With PTI inputs)
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