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Last Updated : Feb 05, 2018 01:28 PM IST | Source: Moneycontrol.com

Moneycontrol Ultimate Business Quiz #13: Test your knowledge

The thirteenth in the Moneycontrol Ultimate Business Quiz series. Check how many you get right.

Avinash Mudaliar @moneycontrolcom
Anubhav Chatterjee
This chart, which has been doing the rounds on the internet, compares the fall in murder rate to the loss of market share of a once popular product which had nearly 80% of the market share in 2000. What is the name of the product?
1/40

This chart, which has been doing the rounds on the internet, compares the fall in murder rate to the loss of market share of a once popular product which had nearly 80% of the market share in 2000. What is the name of the product?

Answer: Internet Explorer.
2/40

Answer: Internet Explorer.

Ad for what, with the tagline “He is a knock-out”?
3/40

Ad for what, with the tagline “He is a knock-out”?

Answer: Hot Wheels.
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Answer: Hot Wheels.

Last valued at $650 million, the controversial Samwer Brothers from Germany are now believed to be worth over $3 billion through their many properties and stakes including those in Facebook and Groupon. Which is their venture in India and what has been the business model that has earned them their billions? Incidentally, what is the inspiration for this cover image of Wired magazine?
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Last valued at $650 million, the controversial Samwer Brothers from Germany are now believed to be worth over $3 billion through their many properties and stakes including those in Facebook and Groupon. Which is their venture in India and what has been the business model that has earned them their billions? Incidentally, what is the inspiration for this cover image of Wired magazine?

Answer: Jabong.com They identify concepts that are working in the US or Asia and replicate the approach for new markets with high barriers of entry. The sites are then often acquired by the original company (Groupon acquired Citydeal, eBay acquired Alando). They have also invested in German versions of YouTube (MyVideo), Twitter (Frazr) and Facebook (StudiVZ) The image is inspired by the album cover of The Man Machine by Kraftwerk.
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Answer: Jabong.com They identify concepts that are working in the US or Asia and replicate the approach for new markets with high barriers of entry. The sites are then often acquired by the original company (Groupon acquired Citydeal, eBay acquired Alando). They have also invested in German versions of YouTube (MyVideo), Twitter (Frazr) and Facebook (StudiVZ) The image is inspired by the album cover of The Man Machine by Kraftwerk.

What is the verb? And who is popularising it?
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What is the verb? And who is popularising it?

Answer: Scroogled, Microsoft.
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Answer: Scroogled, Microsoft.

This is the images from the opening of a retail chain in Pushkin Square on January 31st, 1990 after 14 years of negotiations. It is till date believed to be the busiest outlet of this retails chain in the world with a traffic of over 40,000 people every day. Which retail chain?
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This is the images from the opening of a retail chain in Pushkin Square on January 31st, 1990 after 14 years of negotiations. It is till date believed to be the busiest outlet of this retails chain in the world with a traffic of over 40,000 people every day. Which retail chain?

Answer: McDonald's.
10/40

Answer: McDonald's.

This organization received 124,000 people interested in something they offer and they had to hold a lottery as they had only 85,000. The last time this happened was in 2008 before the economic crisis hit the world. What was the lottery for?
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This organization received 124,000 people interested in something they offer and they had to hold a lottery as they had only 85,000. The last time this happened was in 2008 before the economic crisis hit the world. What was the lottery for?

Answer: The USCIS held the lottery to approve petitions for the slots after it received approximately 124,000 H-1B petitions last week, including petitions filed for holders of advanced degrees from US universities.
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Answer: The USCIS held the lottery to approve petitions for the slots after it received approximately 124,000 H-1B petitions last week, including petitions filed for holders of advanced degrees from US universities.

As Philadelphia police officers were required to work 12 hour shifts due to the terrible traffic condition, they came up with a tongue in cheek term which also referred to the St.Valentine's Day massacre of mobsters in Chicago. Philadelphia merchants disliked it and circulated the story that it was actually a reference to the profits seen by their stores. Which term and what was the exact falsehood propagated by the merchants? (Reuters)
13/40

As Philadelphia police officers were required to work 12 hour shifts due to the terrible traffic condition, they came up with a tongue in cheek term which also referred to the St.Valentine's Day massacre of mobsters in Chicago. Philadelphia merchants disliked it and circulated the story that it was actually a reference to the profits seen by their stores. Which term and what was the exact falsehood propagated by the merchants? (Reuters)

Answer: Black Friday, the day after Thanksgiving that sees a mass shopping frenzy. The merchants told people that the term came from the standard accounting practice of using black ink, as opposed to red ink, to denote profits.
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Answer: Black Friday, the day after Thanksgiving that sees a mass shopping frenzy. The merchants told people that the term came from the standard accounting practice of using black ink, as opposed to red ink, to denote profits.

What kind of a site is Cupidtino and who is it specifically targeted towards?
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What kind of a site is Cupidtino and who is it specifically targeted towards?

Answer: A dating site for Apple fanboys and girls.
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Answer: A dating site for Apple fanboys and girls.

Connect.
17/40

Connect.

Answer: The picture ‘Lunch Atop A Skyscraper’ was taken during the construction of the GE Building situated at 30 Rockefeller Center in New York. The show gets its name form the nickname for the building, 30 Rock.
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Answer: The picture ‘Lunch Atop A Skyscraper’ was taken during the construction of the GE Building situated at 30 Rockefeller Center in New York. The show gets its name form the nickname for the building, 30 Rock.

 Connect .
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Connect .

Answer. Liril Girl As a young boy, Alyque Padamsee loved watching Tarzan films and noticed that Jane always used to have a bath under a waterfall and come out looking so fresh. He adopted the same idea to market Liril from the freshness platform. The ad was shot by him while working at Lintas (Lever International Advertising Services) at the Pambar Falls near Kodaikanal.
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Answer. Liril Girl As a young boy, Alyque Padamsee loved watching Tarzan films and noticed that Jane always used to have a bath under a waterfall and come out looking so fresh. He adopted the same idea to market Liril from the freshness platform. The ad was shot by him while working at Lintas (Lever International Advertising Services) at the Pambar Falls near Kodaikanal.

Being November, it was very cold and she was freezing. The producer, Kailash Surendranath, kept giving her sips of brandy in between to keep her warm. They would pull her out and give her some brandy almost every five seconds. Soon, she was quite drunk and they had to be careful that she didn’t drown. What is being talked about here? (Image Courtesy: Reuters)
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Being November, it was very cold and she was freezing. The producer, Kailash Surendranath, kept giving her sips of brandy in between to keep her warm. They would pull her out and give her some brandy almost every five seconds. Soon, she was quite drunk and they had to be careful that she didn’t drown. What is being talked about here? (Image Courtesy: Reuters)

Answer: The shoot for the Liril girl ad featuring Karen Lunel at the Pambar waterfall in Kodaikanal.
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Answer: The shoot for the Liril girl ad featuring Karen Lunel at the Pambar waterfall in Kodaikanal.

To create this for his Myths portfolio, he approached a company for their permission to base it on a trademark of theirs. The company in turn sent him back a letter threatening legal action. Rather than risk litigation, he based it on a singer named Sylvia Williams. Eventually, the name of the work was changed to something else, not only to avoid a legal skirmish, but because he concluded that the real myth he was painting was not only perpetuated in the company’s product, but in the character of popularised through a famous movie, after who he named it. Identify the artist, the company, the trademark and the character.
23/40

To create this for his Myths portfolio, he approached a company for their permission to base it on a trademark of theirs. The company in turn sent him back a letter threatening legal action. Rather than risk litigation, he based it on a singer named Sylvia Williams. Eventually, the name of the work was changed to something else, not only to avoid a legal skirmish, but because he concluded that the real myth he was painting was not only perpetuated in the company’s product, but in the character of popularised through a famous movie, after who he named it. Identify the artist, the company, the trademark and the character.

Answer: Andy Warhol, Quaker Oats, Aunt Jemima and Mammy from Gone With the Wind.
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Answer: Andy Warhol, Quaker Oats, Aunt Jemima and Mammy from Gone With the Wind.

 This ad by a clinic in Japan symbolized the service offered by them. What sort of service does the clinic provide and in what way is the reference made?
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This ad by a clinic in Japan symbolized the service offered by them. What sort of service does the clinic provide and in what way is the reference made?

Answer: Plastic Surgery. With the tagline ‘Be Born Again’, the ad puts the potential customer in the place of Adam (being created) as a reference to Michelangelo's Creation of Adam.
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Answer: Plastic Surgery. With the tagline ‘Be Born Again’, the ad puts the potential customer in the place of Adam (being created) as a reference to Michelangelo's Creation of Adam.

 Shortly after his appointment in 2005, this former head of logistics at TNT and his local team rode their vehicles into every possible direction for 8-9 minutes in each direction and returned to their locus to define a "lakshman rekha" for their SDP. What were they trying to arrive at?
27/40

Shortly after his appointment in 2005, this former head of logistics at TNT and his local team rode their vehicles into every possible direction for 8-9 minutes in each direction and returned to their locus to define a "lakshman rekha" for their SDP. What were they trying to arrive at?

Answer: Ajay Kaul, CEO Jubilant Foods, and his team took the ride to determine the distance within which a Domino’s Pizza store can take an order so that the delivery can be made within 30 minutes. The delivery boys are known as SDPs (Safe Delivery Persons). Domino's delivery boys strictly toe the line and not serve houses that take more than 8-9 minutes to reach from the store.
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Answer: Ajay Kaul, CEO Jubilant Foods, and his team took the ride to determine the distance within which a Domino’s Pizza store can take an order so that the delivery can be made within 30 minutes. The delivery boys are known as SDPs (Safe Delivery Persons). Domino's delivery boys strictly toe the line and not serve houses that take more than 8-9 minutes to reach from the store.

This title has been awarded since 1933. However, the nothing was given with it till 1975 when the company, Chocolat Poulain, decided to create something for it based what you see here. What are we talking about?
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This title has been awarded since 1933. However, the nothing was given with it till 1975 when the company, Chocolat Poulain, decided to create something for it based what you see here. What are we talking about?

Answer: Polka Dot jersey for King of the Mountains.
30/40

Answer: Polka Dot jersey for King of the Mountains.

This was part of an outdoor promotion for whom?
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This was part of an outdoor promotion for whom?

Answer: Advanced Hair Studio.
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Answer: Advanced Hair Studio.

Ron Sheridan is the owner of a domain name which he has decided to put it up for sale at a price of $200,000 to capitalize on Google Reader shutting down. Which domain does he own?
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Ron Sheridan is the owner of a domain name which he has decided to put it up for sale at a price of $200,000 to capitalize on Google Reader shutting down. Which domain does he own?

Answer: Rss.com.
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Answer: Rss.com.

A company released this picture to announce the latest offering of a product of theirs. Which product and what is this location?
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A company released this picture to announce the latest offering of a product of theirs. Which product and what is this location?

Answer: Google Street View and Mt.Everest.
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Answer: Google Street View and Mt.Everest.

This is 2012’s prize winning entry, which used something associated with the company that organizes this annual competition. Who conducts it?
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This is 2012’s prize winning entry, which used something associated with the company that organizes this annual competition. Who conducts it?

Answer: Bic.
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Answer: Bic.

Facebook has been sued by a Chicago based company for having violated the company’s trademark. The company runs as website which is the first web site that enables people to collaboratively record, discover and share event in history. What is the name of the company?
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Facebook has been sued by a Chicago based company for having violated the company’s trademark. The company runs as website which is the first web site that enables people to collaboratively record, discover and share event in history. What is the name of the company?

Answer: Timelines Inc for Facebook’s profile ‘timeline’ feature.
40/40

Answer: Timelines Inc for Facebook’s profile ‘timeline’ feature.

First Published on Feb 2, 2018 05:33 pm
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