HomeNewsBusinessMarketsZomato stock plunges 5% after Jefferies downgrade to 'hold' as quick commerce competition heats up

Zomato stock plunges 5% after Jefferies downgrade to 'hold' as quick commerce competition heats up

After Zomato’s shares more than doubled in value in 2024, analysts at Jefferies predict that 2025 could be a breather year, with the stock likely shifting gears into a phase of price consolidation.

January 07, 2025 / 09:33 IST
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In a contrasting move, Morgan Stanley reiterated its 'overweight' rating on Zomato, maintaining a price target of Rs 335 for the stock.
In a contrasting move, Morgan Stanley reiterated its 'overweight' rating on Zomato, maintaining a price target of Rs 335 for the stock.

Global brokerage firm Jefferies has downgraded shares of Zomato to a 'hold' call, citing the sharp run-up in the stock through 2024 and concerns over rising competition in the quick commerce space.

After Zomato’s shares more than doubled in value in 2024, analysts at Jefferies predict that 2025 could be a breather year, with the stock likely shifting gears into a phase of price consolidation. Factoring that in, Jefferies also slashed its price target for Zomato by 18 percent to Rs 275.

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Weighed down by the subdued outlook for the stock, shares of Zomato plunged 5 percent in early trade on January 7. At 09.32 am, shares of Zomato were trading at Rs 254.90 on the NSE. With losses in today's session, the stock has lost nearly 16 percent of its value in the past month.

While the brokerage added that the stock's valuations are not 'excessively expensive' in the face of its strong execution and opportunity, it is the rising competition in the quick commerce space that worries them. The brokerage cautioned that aggressive strategies by existing players and the entry of new competitors could lead to higher discounting, posing risks to Zomato's medium-term profitability.