Indian Federation of Sports Gaming receives Rs 3cr aid to promote non-mainstream sport athletes
SOT will provide the much-needed focus and propulsion to athletes in the age group of 14 to 21 across non-mainstream sports that haven’t been avidly promoted in the past in India
December 05, 2018 / 10:01 AM IST
Representative Image (Manoj Patil/Hindustan Times via Getty Images)
Sports bodies in the country are finally opening up to the idea of promoting sports beyond cricket and football. The Indian Federation of Sports Gaming (IFSG) is starting Stars of Tomorrow (SOT), a programme focused on identifying young athletes in non-mainstream sports like archery, golf, sailing, squash, swimming and tennis from across India.
The programme is been put together in association with fantasy sports platform Dream11 and sports management firm GoSports Foundation. Around 13 talented athletes have been selected to be a part of IFSG’s SOT programme for which Dream11 Foundation, the primary contributor to this programme, has pledged Rs 3 crore.
“There is a growing pool of talented non-mainstream sportspersons, especially in the individual sports category, who are coming out of the shadows and gaining accolades at national and international events. Our programme is designed to help them prepare for all major tournament in their line of sport,” said Harsh Jain, Chairperson, IFSG.
“SOT will provide the much-needed focus and propulsion to athletes in the age group of 14 to 21 across non-mainstream sports that haven’t been avidly promoted in the past in India such as squash, swimming, sailing, tennis and golf. This age group witnesses a high rate of athlete dropouts during their transition from a junior to senior level player. IFSG aims to bridge this gap and provide support to young athletes who have the potential to compete in the national and international arena,” Jain added.
While this is the first phase of the project, IFSG plans is to continue the annual support agenda on an ongoing basis.