iD Fresh Food announces ESOPs worth Rs 46 crores for 27 employees

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iD Fresh Food’s product range includes idli and dosa batter, Malabar parotta, wheat parotta and curd.

Musthafa, co-founder and CEO, said, “During the tough times, our salary payments were delayed by six months, nevertheless, our committed team continued to support us during those days.

“Our latest ESOP grant is a small effort to thank them for their valuable contributions. In the coming months, we are excited to augment our 2,000+ workforce as we explore new markets and continue to create new opportunities for a diverse set of professionals, while actively creating a more inclusive workplace.”

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They aspired to help create “a minimum of 100 crorepatis (millionaires)” over the next three years by offering high-value shares at Rs 10 a share and attract the best talent and retain and reward the existing ones, Musthafa said.

Over 80 percent of the employees were from rural India who undergo various training programmes, including for soft skills, effective communication and skills to augment selling, he said.

“This is something that I’m personally involved in and committed to, as I believe, India’s next phase of growth can happen only if we empower the rural youth and provide them with equitable opportunities,” he added.

In January 2022, iD Fresh Food raised Rs 507 crore in Series D funding round from existing and new investors. The focus is on product innovation, expanding to new markets, and building additional capacity to cater to the ever-growing demand for its fresh and healthy product range, the company has said.