HomeNewsBusinessFundingSony Innovation Fund invests in gaming community app Stan

Sony Innovation Fund invests in gaming community app Stan

Stan plans to use the fresh capital to drive artificial intelligence (AI)-led personalisation, creator monetisation tools, and deeper publisher integrations

November 21, 2025 / 19:02 IST
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Stan product
Stan product

Sony Innovation Fund, the corporate venture capital arm of Sony Group Corporation, has backed mobile-first gaming community platform Stan along with Hyderabad Angels Fund, taking the startup’s Series A round to $10.5 million.

In July, Stan said it had raised $8.5 million from Google’s AI Futures Fund and Japanese gaming companies Bandai Namco Entertainment and Square Enix. Japanese technology firm Reazon Holdings also joined the round, along with existing investors Nazara Technologies, General Catalyst, Aptos Labs, GFR Fund, T-Accelerate Capital and Pix Capital.

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The company plans to use the fresh capital to drive artificial intelligence (AI)-led personalisation, creator monetisation tools, and deeper publisher integrations, while accelerating its expansion into other mobile-first markets.

“We believe the future of gaming goes beyond compelling titles and advanced gameplay. It lies in building dynamic ecosystems where creators, gamers, and developers come together to shape shared worlds. Stan embodies this vision of building an inclusive gaming community, and we’re excited to support their efforts to create a social layer for the next generation of gamers.” said Kazuhito Hadano, Chief Executive Officer of Sony Ventures Corporation.