Analysts expect increase in operating costs due to marketing spends, release of two new hindi movies and costs associated with Zee Cine awards.
Media company Zee Entertainment Enterprises is expected to report profit growth of 50 percent for quarter ended December 2017, according to average of estimates of analysts polled by CNBC-TV18.
Profit is expected to be at Rs 384 crore against Rs 255 crore in year-ago while revenue during the quarter is seen rising 7 percent to Rs 1,755 crore from Rs 1,639 crore YoY.
Operating profit is likely to grow 8.5 percent to Rs 560 crore and margin may expand 50 basis points to 31.9 percent compared to year-ago quarter.
Key things to watch
TV advertising spends grew about 13-14 percent YoY in December 2017 as per industry estimates.
On reported basis, company's advertising revenue is expected to grow by around 16-17 percent, but subscription revenue is expected to decline by 12 percent.
On like to like basis, advertising revenue growth is expected to be around 17 percent, domestic subscription growth at around 7 percent, and overall subscription growth around 10 percent.Analysts expect increase in operating costs due to marketing spends, release of two new hindi movies and costs associated with Zee Cine awards.