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Storyboard: In conversation with PepsiCo India’s D Shivakumar

Mobile marketing is gaining attraction over the past few years be it a creative conference or content marketing summit or informal gathering of friends. Everyone is talking about mobile marketing. How big is it, how important is it and how much should marketers focus on mobile marketing? Storyboard is going to help find all these answers in the coming few weeks starting with this episode. Watch Storyboard Editor, Anant Rangaswami speaking to D Shivakumar, Chairman and CEO, PepsiCo India about mobile marketing.

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