Moneycontrol
Last Updated : May 28, 2020 03:00 PM IST | Source: Moneycontrol.com

Ideas For Profit | Is elevated rural exposure Dabur's Achilles heel?

In this episode of Ideas for Profit, Moneycontrol's Sakshi Batra dissects Dabur's growth prospects amid COVID-19 disruption.

Dabur, the FMCG leader and a disruptor of categories as varied as hair oil, oral care, and honey is now on the verge of meeting a new set of disruptions itself.

One of the major second-order adverse impacts from COVID-19 is the unfolding reverse rural migration.

This may lead to a pause in India's own inter and intrastate remittance economy and have an implication for consumption patterns.

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In this episode of Ideas for Profit, Moneycontrol's Sakshi Batra dissects Dabur's growth prospects amid COVID-19 disruption.

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First Published on May 28, 2020 03:00 pm
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