Max Bupa targets first premium collection of Rs 70cr

Max Bupa Health Insurance on Thursday said it was targeting first premium collections of Rs 70 crore this calendar year. The company has already touched Rs 40 crore with in 14 months of its operations, Max Bupa Chief Executive Damien Marmion told reporters.

Max Bupa on Thursday commenced its operations in Kerala, with opening of its first branch here and its 10th in the country. It will soon be opening its next branch in Kolkata.

Also, the company has achieved the milestone of having insured more than 70,000 lives in less than 450 days.

Additionally, Max Bupa introduced its various products, including Heartbeat Health Insurance Plan, a comprehensive individual and family-focused health insurance product, with cover ranging from Rs 2 lakh to Rs 50 lakh for all age groups.

The company services the claims management with customers directly without third party involvement, through an in-house customer service team and relationship managers, Max Bupa Health Insurance Chief Operations Officer Dean Pollard said.

It has established direct working relationships with a strong network of over 28 top quality hospitals and healthcare providers in Kerala, including six in Kochi, for cashless cover, he added.

Max Bupa Health Insurance is a 74:26 joint venture between Max India Limited, a USD one billion multi-business corporate with expertise in life insurance and health care and Bupa Group, a leading international healthcare provider with over 63 years of healthcare knowledge.

Besides Kochi, Max Bupa Health Insurance is present in Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Pune, Ludhiana, Surat and Jaipur. It has a hospital network of 781 over 120 cities in India and 4000 plus agents across the country.