Powerstar Pawan Kalyan's highly anticipated movie OG set new benchmarks for Telugu movies and exceeded all expectations before it even came out. The slick action thriller was directed by Sujeeth and produced by DVV Danayya. It was a major smash throughout the Dasara holiday season and topped the box office. It made a lot of money right away. Still, OG has been a mixed bag: the ones who made it got money, but the people who sold it lost money.
Even before OG came out, it made a lot of noise in the business world. The movie's theatrical rights were sold for record amounts, making it the best-selling movie in the area in a long time. Telugu state distributors put a lot of money into the production because they thought it would do well at the festival. People liked Pawan Kalyan's charm, performance, and smart persona on film, and the movie did well at the box office.
The movie made a lot of money at the box office on its opening weekend, but sales dropped a lot after that because tickets were too pricey and people expected too much. OG did well over the Dasara holidays, but sales dropped sharply when the festival was over.
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As per Telugu 360, OG made more money than Pawan Kalyan's other hits, but in some locations, it is thought to have cost distributors 15% to 20% more. When the movie came out, producer DVV Danayya sold it on a non-refundable basis to insulate himself from dangers and made a lot of money.
OG is an interesting example of how a movie's box office success doesn't mean that everyone will make money. The movie made Pawan Kalyan more popular and gave people a great movie experience, but its exorbitant distribution costs made many people lose money. This is a lesson that even big hits in show business may be perilous.
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