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HeidelbergCement India

BSE: 500292|NSE: HEIDELBERG|ISIN: INE578A01017|SECTOR: Cement - Major
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Chairman's Speech (HeidelbergCement India) Year : Mar '16

Dear Shareholders,

It is with a sense of accomplishment that I connect with you through our Annual Report. In our quest to be the best, we have chosen to pursue excellence towards our economic, social and environmental goals. As a proud member of the Heidelberg Cement Group, one of the foremost global players in cement, we are steadily improving our business operations, with a concurrent focus on sustainable development.

During the course of the financial year, the global macroeconomic conditions remained tepid with divergent trends across the Advanced and Developing Economies. With a GDP growth of 7.6%, India remained as the fastest growing major economy. The softening in global commodity prices and crude oil in particular, were positive factors that supported the economy.

The Cement Industry in India continues to remain competitive given the moderate demand growth and the overhang of surplus capacities. The low capacity utilization witnessed by the industry has resulted in slowing down the pace of new capacity additions. During the recent times, the cement industry has also been witnessing a consolidation phase.

At Heidelberg Cement India Ltd., continuous improvement is a way of life. With a keen eye on cost reduction programs, we enhanced our efficiencies covering all facets of our operations. The commissioning of our Waste Heat Recovery based power plant at Narsingarh is a major step in the direction of reducing the power cost of the company. Taking advantage of the cost difference among various types of available fuels, we optimized the fuel-mix over time. Further, a slew of other measures to de-bottleneck the operations have supplemented our efforts to achieve cost competitiveness.

Our brand ''mycem'' marched ahead winning the confidence of our customers who value its high quality and willingly payed premium for the same. During the year, we also launched a premium cement- ''mycem power'' - which was received well in the markets.

In a unique and innovative move, we have rolled out the Channel Authorization Digital Signage (CADS), an electronic digital display system installed at the Dealer Shops that provides information to customers about our brands, product technical information and indicative ruling prices. CADS is providing greater transparency and has proved instrumental in strengthening our bond with the channel partners and customers. In an evolving market, we updated our understanding on our customers'' needs through extensive market surveys conducted during the year. The valuable insights of how customers perceive our brand has helped us refine our marketing strategies.

Our relentless pursuit for sustainable development, which comes from the Heidelberg Cement Group''s philosophy, distinguishes us from many of our peers in India. Continuing our tradition of social and environmental enrichment, we carried out programs for community development, environment and water conservation. Having put in place domestic waste processing facilities at our Narsingarh and Jhansi plants, we take pride in achieving zero solid municipal discharge. The development of a self-sustainable exotic aquatic system, that provides habitat to a wide variety of bird species, is our most recent contribution towards improving biodiversity. Considering the local needs, our customized community empowerment programs are actively facilitating community bonding.

I take this opportunity to thank all the stakeholders for their continuous support and trust in Heidelberg Cement India Ltd. and also to commend our employees for their unwavering efforts and contributions in strengthening our prospects on the path of sustainable development.

Best Regards,

Jamshed Naval Cooper

Managing Director

Source : Dion Global Solutions Limited
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