Hewlett-Packard India today said it was targetting Small and Medium businesses in Kerala and Small Office Home office (SOHO) for its new range of products.

Launching its new range of monochrome and color Laser Jet single function and All-in-nes (AiOs) for small office home office SOHOs and SMBs, Nitin Hiranandani, Director, said the new printers are affordable, space and cost saving devices that are specifically designed for SOHOs and SMB customers and offer professional quality printing with reduced energy consumption.

Kerala is an important market for HP and the company would be targetting growing entrepreneurs, small and medium businesses and other emerging industries which are successfully leveraging the lates technological innovations in taking on the local and global competition, he said. Other products launched today included HP LaserJet Pro 100 color MFP M175 nw, Laser Jet Enterprise 500 colour M551 SERIES-m551dn.

The new products are high on 'green' quotinet with features like HP Auto-On/Auto Off technology and HP Smart Web Printing. After China, India was the largest SMBs.