Using IT More Effectively Among Top Three Priorities

According to an Economist Intelligence Unit survey sponsored by SAP AG, small and midsize enterprises (SMEs) in emerging countries are expanding and flourishing financially while their counterparts in the developed markets; despite more difficult market conditions; are confident of an economic upswing in the near future. Finding and keeping new customers, attracting talent and operating efficiently stood out as top challenges worldwide. In the emerging markets companies see effective use of technology as a key priority in achieving growth.

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