Dec 08, 2012, 04.19 PM IST
NETFLIX-STUDIOS-LICENSING:Hollywood sees licensing cash cow in Disney-Netflix deal
(Reuters) - Cha-ching!
That's the sound ringing in the ears of Hollywood studio executives after Walt Disney Co
Netflix's arrival as a bidder for the television rights to Hollywood movies means that the studios can now play the company off of traditional pay-TV networks like Time Warner's
And Netflix couldn't have come along at a better time for the studios, which were being threatened with having their fees slashed by the pay-TV networks who have argued for years that they are better served by investing in original programming than licensing movies.
Netflix isn't the only company to emerge on the scene, either. The streaming video ambitions of Amazon.com Inc
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