Ducati opens showroom in Mumbai

Published on Fri, Nov 06, 2009 at 14:40 |  Source : Overdrive Magazine

Updated at Fri, Nov 06, 2009 at 14:55  

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Ducati enthusiasts can now rejoice as the brand has opened its first flagship store in collaboration with Precision Motor India Pvt Ltd in Mumbai. The showroom features five models of the Ducati- Hypermotard, Desomosedici RR, Monster, Multistrada, Superbike and Sport Classic and is expected to hit bulls eye amongst the Superbike loyalists. Owing to the versatility and fast growth opportunities, Mumbai was chosen as the primary location. The Biking brand also intends to open a second flagship store in Gurgaon by the end of the year.  As of now the two showrooms will only feature the bikes with accessories and merchandise to follow later. Here is the original press release:

"DUCATI MOTOR HOLDING OPENS THE FIRST DUCATI STORE IN INDIA

Ducati Motor Holding, the world's leading producer of Racing inspired motorcycles today announced the opening of its first showroom in the Indian market in partnership with Precision Motor India Private Limited. Due to its great potential to provide opportunities for growth and further establish the Ducati Brand, Mumbai has been chosen as the location for Ducati's first flagship showroom.

On this occasion, Cristiano Silei, VP Sales, Ducati said: "We are very excited about the Mumbai opening. We believe India will play an increasingly relevant role in the motorcycle industry and we are pleased to be among the first to recognize it and be and active part of the development in the market"

Ashish Chordia, Chairman and CEO of Precision Motor India Private Limited said: "The Ducati brand which symbolizes racing success, innovative technology and the highest quality standards are a perfect fit for Precision Motor India as we are committed towards excellence in all the premium brands we represent. We are passionate about promoting and developing Ducati in the Indian market. We are proud to be a part of this great journey that we have jointly undertaken in India and I am sure that Ducati will have a great presence in this country." 

  

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