Facebook introduces Sponsored Stories for mobile apps

Facebook has launched their first mobile only advertising platform. The social network had launched a feature called Sponsored Stories in January of 2011, which essentially integrated your friends' activities into small ads. In December, Facebook moved the ads directly into users' Newsfeeds. Now, Facebook is launching a Sponsored Stories ad platform, specifically for their mobile apps. According to Mashable, marketers who advertise on Facebook now have the choice to place their advertisements in the Facebook apps, the desktop site or both. Since ads can also be placed on the right hand side on the desktop site, marketers can choose to combine the ad placed in the Newsfeed with an ad on the right hand side of the desktop site.

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