Sukhani told CNBC-TV18, "ITC is a buy this morning with some gains yesterday. Again they should build on those gains. When the markets are flat relatively, these are the stocks that should give us something to play on, to trade on. ITC is a buying opportunity, stoploss at Rs 254, again a modest target at Rs 266. But if you see what ITC is doing, slowly and steadily - it is not fast, it is not a momentum player but it is slowly moving up the ladder, Re 1 now, Rs 2 there, slowly going up. I think ITC is a good stock to own."