Shah told CNBC-TV18, "Shringar Cinemas operates 11 properties and 39 screens, going forward they are planning to increase the numbers a lot. But I would definitely not look at Shringar right now. The stock had been on the sidelines for quite sometime and recently there is a spike up. If you are looking for an entertainment or print media I would definitely recommend something like HT Media or a Deccan Chronicle over here or maybe something a smaller scrip like Zee News, which looks a bit attractive but a sell call on Shringar Cinema right now."