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Apr 15, 2010, 03.33 PM IST
Enter Zee News at Rs 15, says Sharmila Joshi, Emkay Global Financial Services.
Joshi told CNBC-TV18, "The analyst community is pegging the fair value of Zee News between Rs 20-22 so I do not know how attractive it becomes to enter at Rs 18. If you were to get the stock at Rs 15 or levels below that then the stock would be as it opened this morning then it makes more sense.”
She further added, “The most of the peer set in the news segment is more or less at fair valuation and there might be a small gap in Zee News if you are talking of between Rs 18 or Rs 20 or Rs 22. So if that is the kind of play that you want to do then you can go ahead but my advice would be to wait and if you got it at Rs 15 levels that would be a better level to enter."
The company's trailing 12-month (TTM) EPS was at Rs 2.12 per share. The stock's price-to-earnings (P/E) ratio was 8.96. The latest book value of the company is Rs 10.16 per share. At current value, the price-to-book value of the company was 1.87. The dividend yield of the company was 2.11%.
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