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Jun 19, 2006, 01.07 PM IST | Source: Moneycontrol.com

BoB launches retail loan factory

The retail loan factory will have twin outfits comprising a sales team and a centralised processing cell (CPC), manned by the banks employees.

The Bank of Baroda (BoB) has launched its new retail loan delivery model, called the urban retail loan factory here, reports Business Standard. 

 

The model has been designed under banks project Parivartan, which aims to reposition the bank as a sales and service organisation, offering a complete range of life cycle and needs of each segment of customers, according to a press release. 

 

The retail loan factory will have twin outfits comprising a sales team and a centralised processing cell (CPC), manned by the banks employees. Under the model, the sales executive will visit potential clients, while a team of tele-callers and other functionaries work to sanction the loan. 

 

The bank also plans to reach out to customers through SMSoInternet, builders tie-ups and Employee Referral Scheme. The central processing cell shall have simple processes powered by the use of technology to ensure sanction of loan within the set timelines. 

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