It's the 'Time for Love' and to celebrate the spirit of Valentine's, Timex Watches LTD. (TIMEX) has launched its specially designed, new Valentine'07 Collection.
The new Valentine '07 Collection from Timex consists of a total of 26 styles, with 14 styles for women and 12 men's styles. The watches in this collection are priced in the range of Rs 1295/- to Rs 1995/-. The valentine collection obviously draws its design inspiration from the occasion itself and hence is an eclectic mix of the topical, the trendy and the stylish! Reds and pinks in the dials and the straps, along with crystal -studded cases add spirit to the women's range. The men's watches are sporty in their use of blacks, browns and blues with some interestingly designed dials.
To create a buzz around the new collection, Timex will be heavily promoting the same, across key cities, through the use of print media and point-of-sale support. This collection is available at all Time Factory stores across the country, in addition to being retailed through key multi-brand outlets.
Mr. Salil Sadanandan, Sr. Vice-President Marketing, Timex Watches Ltd., said, "The Timex brand values of youthful sporty fashion resonate strongly with contemporary gifting occasions like Valentine's Day. We believe that the Timex Valentine '07 Collection, especially designed to celebrate romance, will find favour with the young and the romantic - people who are fashion conscious and believe that their love needs a stronger and more durable expression than candy, cards or flowers."
Sourced From: Lexicon Public Relations & Corporate Consultants
