Tata Indicom to launch I-choose

Published on Tue, Jan 16, 2007 at 13:29 |  Source : Moneycontrol.com

Updated at Tue, Jan 16, 2007 at 14:42  

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Spearheading the trend in online retailing, Tata Indicom, the fastest growing telecom service provider in the country, today became India's first telecom operator to launch an online store- 'i-choose' for mobile connections. This initiative will provide customers the ultimate convenience of buying Tata Indicom postpaid connections at a  click of the mouse with an upfront commitment of activation and free delivery of handset within 3 working days. Accessible from over 400+ cities across India, http//www.ichoose.com has been conceptualized to ensure a leisurely and satisfying shopping / gifting experience.

 

i-choose' has been developed to empower consumers to make an informed and well-researched choice from a wide range of Tata Indicom handsets, tariff plans and value added services.  Customers can compare and select the appropriate tariff plan, handset and value added packs to suit their exacting requirements and lifestyle demands. The e-shop is easy to navigate with a clutter free design format and ensures convenience for even a first time Internet user.

 

Commenting on the launch of Tata Indicom's online retail store, 'i-choose", Mr. Darryl Green CEO -TTSL, said, "As we move into the year of broadband, we want to take the lead by being the first service provider to introduce an online retail channel and offer our customers the convenience of buying mobile connections at the click of a mouse. With the introduction of 'i-choose', we hope to break away from the current clutter of mobile offers and empower our customers to make an informed decision."

 

He added, "We are committed to introduce services which are in line with the changing lifestyles and needs of our discerning customers. i-choose will help us to extend our reach across various segments and offer our customers the convenience of going mobile online".

 

The e-Shop 'i-choose', is currently available across the 18 circles of Tata Teleservices and will be live in Mumbai & RoM shortly. BillDesk will  provide & manage the online payment gateway; the billing platform has been secured to ensure utmost protection and secrecy of all customers' shopping  transactions. The e-shop will also offer customer support linked with the central contact center.

 

 

Sourced From: Vaishnavi Corporate Communications Pvt Ltd

  

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