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Standard Chartered Bank, India’s largest international bank today announced the launch of the ‘Manhattan Platinum Card’ a product designed to ensure that customers receive the maximum value from their credit card. This is the first card that combines cash back and rewards as a standard feature on credit cards.
Setting this card apart from others is the fact that the cash back and reward benefits of this card can be enjoyed across merchants. For redemption, this card offers rewards on a wide range of gift articles through online catalogues, complimentary tickets for online bookings at PVR cinemas, 10% off on purchase of books at all Odyssey book stores and gift vouchers for every purchase at Music World. Customers will also avail of all platinum card features such as travel and dining benefits and superior service benefits that have become synonymous with Standard Chartered.
Murali M Natrajan, Regional Head, Consumer Banking – India and Nepal, said “The Manhattan Platinum Credit Card adds a youth oriented dimension to the concept of Platinum credit cards with the perfect blend of lifestyle benefits that reflects the attitude of young urban India. Standard Chartered Bank is extremely proud to present this for the first time in India and we have always believed in catering to our customers every need. We have designed this card with the aim of giving our customers the unique experience of using many cards rolled into one.”
R L Prasad, General Manager, Credit Cards & Personal Loans, said “After the success of our Manhattan credit card, The Manhattan Platinum Card provides our customers’ unmatched benefits through the cash back and rewards program. There is no other product available that offers flat rewards as high as 5% as a standard feature. This is not a promotional offer that lapses after a point in time but a benefit ingrained in the product; the customer will see the rewards as cash-back or reward points in his statement under each of his transactions.”
The card would carry an annual fee of Rs.2,000 and is being offered free for the first year as an introductory offer. This card will initially be launched in the 5 metros Mumbai, Delhi, Kolkata, Chennai and Bangalore and would then expand its reach to the rest of India.
Sourced From: LINOpinion - The Lintas Public Relations Division
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