Continuing with its commitment and vigour towards excellence & Brand saliency, Shaadi Point, the pioneers in offline matrimony have announced their new avatar. Shaadi Point will henceforth be known as Shaadi.com Centre.
Commenting on this, Mr. Omprakash Hassanandani, Business Head, Shaadi.com Centre says "Shaadi.com Centre was launched at a time when the Indian consumer was yet to digest the exploding power of Internet matchmaking. Keeping in mind the possibility of a perception complication, Shaadi.com Centre was then launched as Shaadi Point. Today with 154 centres in 87 cities in India, Shaadi.com Centre has established itself as a leading player in the offline match making & franchisee business. This re-branding exercise makes Shaadi.com Centre the human interface for Shaadi.com & will assist in achieving brand saliency in the consumer's mind."
Shaadi.com Centre is the first national network of one-stop matchmaking centres (retail outlets) across the nation. With innovative yet aggressive marketing, it has taken offline matrimony to a whole new league.
