Mary Kay Inc., one of the world’s largest direct sellers of skin care and color cosmetics, today announced the launch of a new subsidiary, Mary Kay Cosmetics Pvt. Ltd., which will be based in Gurgaon, near New Delhi.  With the addition of India to its international portfolio, Mary Kay Inc., headquartered in Dallas, Texas, has operations in well over 30 markets worldwide.

 “We anticipate generating the same success in India that we are experiencing in other Asia-Pacific markets,” said K.K. Chua, president of Mary Kay Asia-Pacific.  “We now have more than 350,000 Mary Kay Independent Beauty Consultants in the region.  It is very rewarding to watch the dream launched nearly 45 years ago by Company founder Mary Kay Ash continue to enrich the lives of women and their families around the world.” 

Privately held Mary Kay Inc. anticipates investing approximately $20 million in India over the next five years, with the first phase of the launch being focused out of New Delhi, Chandigarh and Ludhiana.

Mary Kay Cosmetics Pvt. Ltd. will be led by Country Manager Hina Nagarajan, who has previously worked with other high-profile consumer product companies, including ICI Paints and Nestle India, Ltd.  She holds a Master of Business Administration degree from IIM Ahmedabad, as well as a Business Commerce degree from New Delhi University.

 Speaking at the official launch ceremony in New Delhi, Nagarajan said, “Women from a variety of cultures throughout the world are embracing the Mary Kay career opportunity because it affords them the chance to own their own business, determine their own level of personal and financial success and proceed at their own pace.  It also provides them with the flexibility of being able to set their own schedules while keeping life’s priorities in their proper order, which Mary Kay Inc. founder Mary Kay Ash believed to be, ‘God first, family second and career third.’

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