MakeMyTrip.com the most visited travel web-site in India

Published on Fri, Jul 20, 2007 at 18:40 |  Source : Moneycontrol.com

Updated at Fri, Jul 20, 2007 at 18:57  

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As per the June 2007 figures circulated by Comscore, a leading US-based Internet research company, MakeMyTrip.com has been rated as the tenth most-visited web-site by internet users in India. In June 2007, MakeMyTrip.com witnessed 3.5 million unique visitors, and demonstrated a reach of 15.2% among total internet audience in India. MakeMyTrip.com was also the most-visited travel site in India, ahead of Cleartrip.com, Yatra.com, Air Deccan and IRCTC.co.in among others.

 

"According to the report, the share of the internet audience searching for travel has gone up from 21% in January 2007 to 34% in June 2007. This jump in traffic to the online travel service providers is a significant trend to watch out for and augurs well for our category", said Sachin Bhatia, Co-Founder and CMO, MakeMyTrip.com.


As per the Comscore data tracked every month, the Internet audience has increased to 23.3 million unique visitors and the travel audience for the same period is at 8 million unique visitors.

 

Comscore is a globally trusted source for online figures, with a base of two million consumers worldwide, who are tracked for their browsing and transaction behaviour. These figures are based on unique visitors per month, aged over 15 years, and exclude traffic from public computers and access from mobile phones and PDAs. So while this universe comprises about 23.3 million people, of which MakeMyTrip.com receives 346,000 average daily visitors, Comscore estimates that 33.7 million visitors accessed the Internet in India in June 2007.

 

Sourced From: Vox Public Relations

  

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