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Kinetic to launch 6 scooter models in 3 yrs
Kinetic Motor Company Ltd is all set to launch six new Indo-Italian scooter models in the country and abroad in the next three years, Mr Ajinkya Firodia, Vice-President (Sales and Marketing), said on Friday.
Kinetic Motor Company Ltd is all set to launch six new Indo-Italian scooter models in the country and abroad in the next three years, Mr Ajinkya Firodia, Vice-President (Sales and Marketing), said on Friday.
After launching the Rs 51,000 new model "Blaze", the first of the seven models that Kinetic acquired from the Italian major, Italjet Moto, last year, he told Business Line here that the remaining six models of the Italiano series, designed by Mr Leopoldo Tartarini, will be launched in a phased manner in the next three years or so.
A family scooter, Euro, the second model after the 165-cc Blaze, is being launched in the next two to three months, he added.
Mr Firodia pointed out that the company is expanding its market in the Far East and the South-East Asian countries such as Vietnam and Indonesia.
As part of its strategy to recapture the scooter market, the company has also appointed about 50 new dealers across India.
Kinetic has two manufacturing units at Pithampur near Indore and Ahmednagar near Pune.
The Ahmednagar unit is also foraying into export of automobile components. Currently, Kinetic has no plans for any further expansion and was not in the SEZ race either, he added.
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After launching the Rs 51,000 new model "Blaze", the first of the seven models that Kinetic acquired from the Italian major, Italjet Moto, last year, he told Business Line here that the remaining six models of the Italiano series, designed by Mr Leopoldo Tartarini, will be launched in a phased manner in the next three years or so. 
