IBM's business finder technology to empower customers

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IBM today unveiled the business finder technology, a next-generation, real-time, presence based mobile resources management technology developed by IBM's India Research Laboratory.  The business finder technology empowers a consumer to find and use the nearest, most highly rated and available service vendors like plumbers, electricians, carpenters or doctors.

"The business finder technology combines sophisticated geographic information system (GIS) applications and data analysis with mobile telephone networks to provide information, wherever and whenever, to a consumer who is looking for a specific near-by service.  This technology has the potential to provide significant benefits to both consumers and businesses of all sizes," said Dr. Daniel M Dias, Director, IBM India Research Laboratory.

The business finder technology offers a live and dynamic 'yellow pages' for consumers who use mobile telephones.  It provides uniform search capability over both 'mobile' businesses and vendors such as taxis and plumbers and 'static' businesses and vendors including stores and gas stations.  It combines various attributes including location, reputation, dynamic workload and feedback from consumers to 'matchmake' consumers with the closest available service vendors. The underlying technology allows telecommunications service providers to track and update data sources including mobility, presence and reputation of service vendors. 

In addition to service industries, the technology also has a potential to be applied to other industries including transportation & logistics, utilities, healthcare and manufacturing.  As demand for speedier and more responsive services continue to grow, both consumers and businesses can benefit from the technology which will bring convenience to consumers and new business opportunities to service vendors and telecommunications service providers.

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