 Hospital sales in India is no longer an enigmaPublished on Mon, Sep 11, 2006 at 19:33 | Source : Moneycontrol.com Updated at Mon, Sep 11, 2006 at 20:47 10108 Investors following Wockhardt. Share this News with them.
As the investors look upbeat about the economy, the sector which is definitely set to gain with increasing corporatisation, awareness levels, high disposable income, and booming medical tourism, is the hospital sector . Even if we go by any published figures, the existing network boasts of more than 15,000 hospitals and over 8,00,000 beds. There is little doubt then, that hospitals form a big component of any healthcare delivery system and for long, in the Indian context this has always been an unknown entity. For the first time ever, ORG ims has now launched their unique offering which will present researched facts about this market and its sales composition through "The Hospital Secondary Audit". The portrayal of the pharmaceutical market is incomplete, without audited hospital sales, and this product will fill up the missing link which will be a turning point towards completion of the market estimates. According to the latest report, the hospital market, channelised through authorized stockists in India, is valued at approximately 2000 crores. This channel covers around 60% of the business, while the remaining 40% is sold directly from companies to hospitals .This makes the total valuation of the market at close to 3300 crores, little surprise then that the key players of the healthcare sector are now looking at this market seriously.
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