With less than few days to go before the end of the year, over half (59%) of the India’s online population has already decided on their New Year’s Resolution, with 67 percent of them promising to exercise more, and 74 percent planning a better home/work balance, according to ACNielsen, the world’s leading market research and information company.

The ACNielsen Online Consumer Opinion Survey, the largest half-yearly survey of its kind, was conducted in late October/early November, surveying 25,408 internet users in 46 markets from Europe, Asia Pacific, North America, the Baltics and Middle East.

Across the world, Latin Americans are the most likely to make a New-Year’s Resolution (71%) followed by people across Asia Pacific (65%). At the other end of the scale, 60 percent of North Americans said they had no plans to make any resolutions for next year.

Surprisingly, it’s the Indian men who are more in favour of having a New Year Resolution (60%) compare to women (54%)”. Another interesting findings that the research shows, that people in India (74%) surpass their Asia Pacific (61%) counterparts in their desire  to strike a better work life balance in the coming new year and said Sarang Panchal, Executive Director, Customized Research, ACNielsen South Asia.

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